City of Austin

Transportation Demand Management (TDM) Program Marketing Materials
Samples of Work in Transportation

GBT
Greater Bridgeport Transit (GBT) is the public transit agency that serves Connecticut's largest city, Bridgeport, and the region as well as providing service to neighboring regions in Fairfield and New Haven counties. 

SRMC has worked with GBT since 2009 and is the lead strategist for all marketing and communication initiatives. 

GBT's spent $54K in 2018 on services with SRMC.

Alliance for Transit (AfT) is a new non-profit organization comprised of all public transit districts in the state of Connecticut as well as organizations and businesses focused on advocacy for growth and investment in public transit. This project is currently underway and includes branding, website, and public and legislative outreach.

 AfT is a project of Connecticut Association for Community Transportation. 

The budget for the initial project is $8K + Internet Service Fees. AfT intends to retain SRMC for ongoing marketing and communications in the next fiscal year, however, the budget has not yet been defined. 

XtraMile is a microtransit ride sharing service currently running as a pilot program in Connecticut. Launched in May 2019, the program will run through August after which the program may be expanded based on the results.

 XtraMile is a project of Estuary Transit District / 9 Town Transit. 

The budget for the project was $2,600 and included a naming and logo, poster, a rack card, an email newsletter, and social media content. 

Samples - Other Sectors

SRMC provides project-based marketing solutions to The Nature Conservancy. Recent projects have included: Community Resilience Building branding; Publications design for The Commonwealth of Massachusetts resiliency initiatives; and Publications for coastal resilience in Connecticut.