Website Production Process
Our approach to website production is different than most other production companies. The two most common approaches are:
- Website production driven by design
- Website production driven by technology
We believe in neither. We believe your website production should be driven by your business goals and, in turn, those goals should dovetail with the wants and needs of your potential and existing consumers. That means we concentrate on determining your business goals first and then create your site's design and functionality based on those goals.
With that in mind, you may think of our process as “backwards.” We like to think that everyone else has been doing it backwards. Here is a quick outline of our basic process:
- Discovery
- Setting Goals and Objectives
- Market and Consumer Research
- Content Planning and Production
- Design & Technical Planning
- Core Development & Technical Implementation
- Content Implementation
- Post-launch Activities, including:
- Marketing/PR
- Training
- Debriefing
To find out more about how we can help you with website production or to get more information, please give us a call to discuss. We offer a free one hour consultation in which we’ll gather information about your needs and goals and, from there, we’ll offer a punch list of recommendations. All we’ll ask of you is your time and from us you’ll get a great one page guide to help you determine what’s next.
Call us today to schedule your free consultation:
203-215-9000
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